Novig Named Exclusive Official Prediction Market Partner of the New York Mets

Novig and the New York Mets today announced a multi-year partnership naming Novig the Exclusive Official Prediction Market Partner of the New York Mets - the first partnership of its kind between an MLB franchise and a prediction market. The agreement reflects the Mets' continued commitment to bringing fans innovative ways to engage with the game through emerging technologies, including Novig's trading platform, built with sports fans in mind.

What Fans Can Expect

Beginning this season, Novig will be woven into the Mets ecosystem through a comprehensive portfolio of in-ballpark, broadcast, digital, and social activations. Fans can look forward to:

• Prominent Novig signage at Citi Field
• Branded in-game moments
• Broadcast-visible branding
• Original digital content and interactive experiences
• Exclusive promotions and other opportunities

Together, these activations introduce a new generation of sports fans to regulated prediction markets - and to a new way of following the Mets.

A Milestone Ahead of Nationwide Launch

This is Novig's first partnership with a professional sports team, and it lands at a pivotal moment: the company is gearing up for its nationwide launch next month as a federally regulated sports prediction market. Focused exclusively on sports, Novig's platform combines the transparency and efficiency of financial markets with an experience built around the way fans actually follow live sports.

What They're Saying

"We're proud to be the first Major League Baseball club to partner with a prediction market company, giving our fans a new and engaging way to connect with the game," said Lew Sherr, President of Business Operations for the New York Mets. "Innovation is a defining characteristic of our business, and this partnership is another example of our commitment to staying at the forefront of the evolving sports landscape. It reflects our broader goal of delivering unique experiences for our fans and continuing to attract industry-leading partners who want to grow alongside the Mets."

The partnership underscores the Mets' ongoing investment in fan engagement and the club's ability to attract category-leading partners looking to connect with one of baseball's largest and most passionate fan bases.

"Our mission is to build the home for sports trading," said Jacob Fortinsky, CEO and co-founder of Novig. "Partnering with one of baseball's most iconic franchises allows us to bring that vision directly to fans in one of the greatest sports markets in the world. The Mets have consistently embraced innovation that enhances the fan experience, and together, we're introducing a new way for fans to engage with the game that is transparent, regulated, and built on integrity."

Building on Novig's MLB Authorization

The partnership follows Novig's recent designation as an MLB Authorized Prediction Market, which allows the company to collaborate with MLB clubs and leverage official league data. That designation also brings Novig into MLB's integrity program — including collaboration on market monitoring, reporting protocols, and the restriction of markets that could pose an integrity risk to the league.